Facebook Inc. is getting ready to make cash from WhatsApp, the messaging facility utilized by almost more than a 1 Billion users each day, the Wall Street Journal claimed last week at a conference.
WhatsApp will be examining fresh features to make it simpler for users to converse with businesses they need to attain on WhatsApp, the messaging service claimed to the media via a blog post last week. “We are testing and building new equipment through a free app of WhatsApp Business for small firms and an enterprise solution for larger firms working at a big scale with a worldwide base of users, such as e-commerce sites, airlines, and banks,” as per the blog post of the instant messaging service published last week.
WhatsApp has previously begun a pilot program that might sport a green badge alongside to a business contact, symbolizing that the business was confirmed by the messaging company. “We do mean on taxing businesses in the upcoming time,” Matt Idema, the Chief Operating Officer at the company, claimed to the journal.
Local media in March had reported that a possible income source for WhatsApp was to tax companies that need to make contact to users, mentioning documents of the company. Established in 2009, WhatsApp was obtained by Facebook in 2014 for a shocking $22 Billion. While WhatsApp had small income at the time of the agreement, the purchase cost was to some extent more than the market capitalization of Sony Corp.
Facebook has not targeted on WhatsApp up to now. The social network had begun displaying ads in July within its Messenger app to additionally monetize the converse service. Idema refused to say as to when they might make the debut or illustrate the paid features, as per to the report. “We do not have the particulars of monetization sorted out,” he told the media recently.
Well, for now, the instant messaging service will now be providing some money to its parent company. This may be the beginning of a new era for Facebook where it will unlock new options for its users worldwide.