ZanDeal, an online marketing analytics company, bagged a funding of $150,000 from Sean Chan, the U.S.-based investor. The company will spend the funding for marketing campaigns & initiatives and to create advanced technology so that it can pace up the process to introduce its services by the July-end, said Co-founder and CEO of Zandeal, Lucy Meihan Lin.
The company will use the capital to develop its tech and for marketing initiatives so that it can accelerate the process to launch its services by the end of July, said Lucy Meihan Lin, co-founder and chief executive of ZanDeal.
Zandeal is known as Hongkong Deyin Network Technology Co. Ltd. The company was founded by Ming Chou and Lin two months back. It has a total workforce of 25 people out of which 16 employees work at Kochi as a development team and Bangalore is the city from where its operation team functions from. Its sales team operates from China.
The two-month-old startup is presently building its mobile application and website to execute the marketing research emphasized on India and analysis for Chinese consumer gadgets and tech device manufacturers, for example, smart kitchen appliances and digital wearable devices that are majorly entering the Indian market. This understanding of the market will enable the manufacturers to gain an inclusive perceptive of the demand and trends of the Indian market.
The online platforms of the company in terms of app and website is designed in a such a way that user can extensively expose the products; similar to an e-commerce platform. It will invite people to explore and go through the indexed products and review them. There will be a brief description and images of the products to ease the sharing and reviewing purpose. The startup will also provide the products to a certain number of users with no cost for broad review. Further, the company consolidates the whole data that include reviews and feedback to forward it to clients.
In just two months of the span, the startup has managed to onboard 20 Chinese manufacturers that deal in trending products such as smart watches, smart home solutions, sunglasses, kitchen and home devices, and smartphones.
Though it will have the total access to the innovative devices, the company may also plan to create a direct marketplace for such futuristic products and sell across the nation.