An Indian subsidiary of Suzuki Motor Corporation, Japan, Suzuki Motorcycle India (SMI) has recently announced that it now has three new partners for the fulfillment of certain communication-based needs of the automaker in India.
The automaker will work together with the new creative agency named as Happy mcgarry bowen and Dentsu X, which will be playing the role as a media partner. Moreover, MSL India, Publicis Group’s engagement network, and strategic communications enters as public relation partner.
“These are the flourishing moments for Suzuki-two wheelers. We are not only the leading two-wheeler manufacturer in India but also are rapidly moving towards superior growth. Seeing as a brand, Suzuki exemplifies enthusiasm, a spirit of youthfulness, and sportiness; and with the joint venture with our new partners, we would be able to convey these aspects more efficiently to our widespread customers in the Indian market. We happily welcome MSL, Happy Mcgarry bowen, and Dentsu X into the Suzuki Family and look forward to function with them in a fructifying way,” said EVP, Sales, and Marketing, Suzuki Motorcycle India, Sajeev Rajasekharan.
“It is all time stimulating to penetrate into a new category. And yet additional thrilling when the category type is associated with two wheelers. We feel truly conceited to cohort with Suzuki in creating its product in India. We gaze ahead to do some immense work that accurately shoves the needle in the Suzuki’s favor,” said CEO and co-founder, Happy Mcgarry bowen, Kartik Iyer.
“We are delighted and privileged to be selected as the ideal media partner for SMI. Suzuki Motorcycles has the supreme potential of offering sophisticated design and engineering that too at a competitive cost. We feel enchanted that SMIPL glorifies our customer-centric attitude that conveys a brand mesmeric experience,” said CEO, Dentsu X India, Divya Karani.
Amit Misra, CEO of MSL India, while talking about the alliance stated that it feels privileged to be selected as Suzuki India’s public relation partners. We with our immense expertise in auto and content abilities will create persuasive chronicles and campaigns, which will drive the business and keep the traction as well.
All the three partners are effectively functioning with SMI since August 1, 2017.