The report covers forecast and analysis for the mobile application market on a global and regional level. The study provides historic data of 2014 along with a forecast from 2015 to 2020 based revenue (USD Billion). The study includes drivers and restraints for the mobile application market along with the impact they have on the demand over the forecast period.Additionally, the report includes the study of opportunities available in the mobile application market on a global level.
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In order to give the users of this report a comprehensive view on the mobile application. To understand the competitive landscape in the market, an analysis of Porter’s Five Forces model for the mobile application market has also been included. The study encompasses a market attractiveness analysis, wherein store type segments and application segments are benchmarked based on their market size, growth rate and general attractiveness.
The study provides a decisive view on the mobile application market by segmenting the market based on store type, applications and regions. All the segments have been analyzed based on present and future trends and the market is estimated from 2014 to 2020. Based on store type the market is segmented into native (on-deck) and third-party (off-deck). Key application market covered under this study includes games and entertainment, social networking, productivity, music audio & lifestyle, travel & navigation and other application. The regional segmentation includes the current and forecast demand for North America, Europe, Asia Pacific, Latin America and Middle East and Africa with its further bifurcation into major countries including U.S. Germany, France, UK, China, Japan, India and Brazil. This segmentation includes demand for mobile application based on individual applications in all the regions and countries.
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The report also includes detailed profiles of end players such as Apple, Samsung Electronics Co., Ltd., LG Mobile, Microsoft, Inc., China Mobile Ltd., Google Inc., Handmark, Handster Inc, Palm, Inc, Pocketgear, Research In Motion, Mplayit and Nokia Ovi Store. The detailed description of players includes parameters such as company overview, financial overview, business and recent developments of the company.
This report segments the global mobile application market as follows:
Global Mobile Application Market: Store Type Segment Analysis
- Native (On-deck)
- Third-party (Off-deck)
Global Mobile Application Market: Application Segment Analysis
- Games and Entertainment
- Social Networking
- Music Audio & Lifestyle
- Travel & Navigation
Global Mobile Application Market: Regional Segment Analysis
- North America
- Asia Pacific
- Latin America
- Middle East & Africa
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